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Case study · E-commerce · Dropshipping

An operations platform connecting dropshippers with wholesalers

Product sourcing, order fulfilment, shipment tracking and finances for dropshipping businesses, in one workspace.

  • Product design
  • Web application
  • Back end & integrations
U-Send merchant dashboard with revenue, costs and balance, order status counts, disputes awaiting reply, quoted products and top sellers

At a glance

Our role
End-to-end: concept to production
Platform
Web application
Store integration
Shopify
Core modules
Products, orders, payments, disputes, notifications
Back end
Node.js · Kafka · MongoDB · AWS

01The challenge

Too many tools between an order and a delivery.

Dropshippers were juggling suppliers, orders, shipments and margins across separate tools and spreadsheets.

Our role: Concept, product design, front end, back end and production deployment.

02Project goals

What U-Send needed to do.

  1. Connect wholesalers and dropshippers

    Give wholesalers a place to list products and give dropshippers a simple way to find them and add them to their stores.

  2. Take the manual work out of operations

    Bring sourcing, fulfilment and inventory into one workflow, and automate the repetitive steps between them.

  3. Open up new partnerships

    Make it easier for both sides to find each other, source new products and grow sales together.

  4. Build for adoption

    Keep the product clear enough that new merchants could connect a store and start trading without hand-holding.

03What we built

One workspace for the whole order lifecycle.

  1. Merchant dashboard

    Revenue, cost of goods and current balance at a glance, compared with the previous day.

  2. Order pipeline

    Every order tracked through waiting, processing, shipped and failed, with ageing so late orders stand out.

  3. Disputes and returns

    Open disputes surfaced in one attention panel, each with how long it has waited and a direct reply action.

  4. Product sourcing and quotes

    Store prices shown beside supplier quotes, so merchants can see their margin before they commit.

  5. Real-time shipment tracking

    Shipment status updates in one view, instead of checking carriers one by one.

  6. Shared team workspace

    Merchants, their assistants and customer service working from the same orders and messages.

U-Send dashboard on a laptop, showing revenue, order status counts, open disputes and top-selling products
The merchant dashboard: financials, order states, disputes and top sellers on one screen.

04How we delivered

From first workshop to production.

  1. 01

    Concept

    Market research and workshops to define the scope, objectives and requirements.

  2. 02

    Design

    Wireframes, prototypes and the interface design for merchants and wholesalers.

  3. 03

    Build

    Front end, back end and database, developed and tested iteratively.

  4. 04

    Launch

    Production deployment after QA, with backups and monitoring in place.

Stack

  • Node.js
  • Express
  • Kafka
  • MongoDB
  • Socket.IO
  • AWS

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